CEOI MEMBER SINCE 2018

Shideh Sedgh Bina is a founding partner of Insigniam and the editor-in-chief of IQ Insigniam Quarterly. Responsible for the firm’s business development and marketing, Ms. Bina has more than 35 years of experience in management and consulting. She works with CEOs and other C-suite executives to generate and execute enterprise-wide transformation in an array of industries, such as health care delivery, life sciences, retail, media, and fast-moving consumer goods. Ms. Bina is a board member at Butler/Till, a women-owned, employee-owned, results-driven marketing agency and one of the country’s fastest-growing private companies. The former global board chair of the Healthcare Businesswomen’s Association (HCA)—an organization dedicated to advancing women in leadership in health care—she now serves that entity as leader of the nominating committee. PharmaVOICE named Ms. Bina one of the 100 Most Inspiring People in Life Sciences in 2016 and 2021, and in 2014 the HCA named her Woman of the Year. She has been a speaker at numerous executive conferences for Fortune 500 companies and was an adjunct faculty member at St. Joseph’s University’s Haub School of Business. Ms. Bina is a trustee of the Committee for Economic Development—a nonprofit, nonpartisan, business-led, public policy organization—and a member of the National Association of Corporate Directors. She co-founded High Performance Consulting in 1990; that company merged with the Rosenberg Group in 2005 to create Insigniam. Ms. Bina holds a BS degree in economics from Wharton.